The e-commerce industry is constantly changing and evolving. It’s constantly pushing the boundaries while trying out new, creative ways to fulfill customer requirements. It’s expected that the e-retail revenue will go up to $6.54 trillion in 2022 when compared to $3.53 trillion in 2019. This is a constantly evolving process, and it’s all thanks to the continual growth seen by this industry.
Voice e-commerce is on the rise
People don’t want to waste time on a screen buying a product. The fact that we have voice assistants now means we can easily use Alexa, Siri, and other assistants to buy the items we want. It’s exciting, interesting, and it does bring in front a multitude of great results.
Visual commerce gets even bigger
Let’s face it, visuals are continually standing out with their incredible appeal and outstanding quality. Having the right visuals can indeed sell your product very quickly. It’s all a matter of using the right solutions and implementing them wisely. Creating 360-degree images, repurposing user-generated content, using higher definition images, and so on can indeed make a huge difference.
Sustainability is influencing sales
If you follow the link to a dedicated B2B marketplace, you will notice that every industry has its own trends. In the case of B2C however, customers tend to be very focused on sustainability. Selling sustainable products can indeed be a great idea, and it delivers an extraordinary approach. That’s what makes it so incredible and empowering in the first place, which is why you have to check it out.
Mobile e-commerce will dominate in the near future
At the end of this year, it’s expected to have mobile devices dominating the e-commerce market with 73% of the total sales. Why is that? Buying from mobile is more convenient, faster, and easier. Plus, there are fewer chances of dealing with an abandoned cart. It’s safe to say that the mobile e-commerce market will continue to expand, and nothing will stop it.
Dynamic pricing will be a great factor
There are brands that use dynamic pricing in order to attract customer attention and bring in more customers. It’s an interesting concept because not only does it make things easier for the consumer, it also allows them to find the right time to buy a product. This way the business is happy, and its customers are ecstatic that they got a great deal.
AR and AI implementation
It’s important to note that AI will be used to offer personalized guidance and support to customers. AR will also assist by making it easy to see products before you actually buy them. Having a virtual representation like that is very exciting, and the results themselves can be quite astonishing.
One thing is certain, the world of e-commerce is constantly evolving and growing, and these trends clearly show that. We are very excited to see how the world of e-commerce is growing, and you will be very impressed with how much easier it will be for customers to make a purchase. That’s what this is all about, after all, to bring in new tools and features that empower customers to buy the things they want a lot faster.