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Effective and Free SEO Tools to Improve You’re Marketing

by Tom Fogden
March 1, 2019 - Updated on July 27, 2021
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SEO tools
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If you are looking to change how your SEO looks and to find the website traffic checker, it starts with using the right tool. Monitoring and evaluating the performance of your website remains an essential element of SEO. Well, you need to know that you cannot do it alone and you need help from the best tools in the market. With best keyword ranking tracker by Serpbook and the following free SEO software, you will be limitless.

  1. Google PageSpeed Insights

Note that optimizing your page loading speed is vital for the success of your SEO. The p[age loading speed will determine whether or not visitors will be interested in looking more into your site or they will exit the moment they click on it. It can be frustrating for you to experience a high bounce rate with no clue of what is causing it.

It is the reason why you need Google PageSpeed Insights to help you determine if you need to make some improvement on the time that your pages take to load. What makes this free tool stand out in the crowd is the fact that it will also give you scores on user experience. More so, you are not limited to check the speed of your website on any given device.

  1. Google Analytics

With Google Analytics, you are talking about a tool that will monitor all the SEO metrics. This goes all the way from monitoring your traffic, keyword performance and backlinks to mention a few. How accessible is it? Well, provided you have a Google account then you are good to go.

  1. Keywordtool.io

As the name suggests, Keywordtool.io is a tool focused on helping you use the right keywords that will help you improve your traffic. Keywords play a very significant role in assisting clients to find you. Well, you also need to understand that it is not always as easy as it sounds. You need to be selective and use the appropriate keywords for your site to benefit.

A tool like Keywordtool.io is there to help with that. The tool will give you keyword opportunities and ideas that will bring clients right to your doorstep.

  1. Google Search Console

As a digital marketer, there are things that you cannot afford not to have. One such thing is the Google Search Console. The fact that this tool comes at no extra cost is more reason as to why you should not have any excuses.

Why do you need this tool? For one, you will be able to track the progress of your marketing campaigns. You need to do this for you to be able to tell I you are heading in the right direction or not. You also need to know if visitors are having a good experience interacting with your site. Are you wondering if your site is indexed? With Google Search Console, you will get all the information you need on that.

  1. Google Keyword Planner

Why do you need to have a Google Keyword Planner? Google Keyword Planner will help you with the use of target keywords that will improve your site’s visibility. How is that possible? You will be kept in the know about trending keywords. With that information, there is no reason as to why your site will not get more traffic, leads, conversions, and sales.

  1. SEO Web Page Analyzer

SEO Web Page Analyzer is a free tool that you need to try out. What exactly does this tool analyze? You are talking about the structure and content of your web page. The goal here is to ensure that your website is nothing short of quality.

  1. SimilarWeb

If you want all the information you can get concerning your site, then Similar Web is the perfect tool for the job. And the beauty of it is that you will not have to spend a penny for you to know how much traffic your website is getting and that of your competitors too. That is not all. The tool is also capable of performing keyword analysis, check on your bounce rate and dwell time to mention a few.

  1. ClickFlow

ClickFlow is the tool that you need to boost your organic traffic. With this, you no longer have to go through the hassle of finding legitimate sites to link to or creating content every day. How does it work? It is simple. The tool helps you identify the pages on your website that have the most potential to drive traffic. With such information, the tool also monitors the headline tests in a bid to improve your click-through rate.

Keeping track of the different SEO metrics for your website is essential; it is even better if you use the free tools above to do it. They will provide you with all the information you need to win in the SEO world.

Tags: Effective and Free SEO Toolsseotools for marketing
Tom Fogden

Tom Fogden

Tom Fogden is a writer for Twollow with a range of experience in the world of tech publishing. Tom covers everything from cybersecurity, to social media and website builders when he's not reviewing the latest phones, gadgets, or occasionally even technology books.

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