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Benefits of Having a Mobile App for Your Business

by Haris V.
February 8, 2021 - Updated on March 31, 2023
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Mobile App for Your Business
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Want to increase the visibility of your business and stand out from your competitors in a short period? Investing in a responsive mobile app is sure to attract potential customers your way. Read to know why you should consider having a mobile app for your business to expand your reach.

Want to Take Your Business to New Heights? Get a Mobile App Today!

Contents

Besides websites, e-commerce stores, digital marketing, and social media advertising, getting a mobile app is the new trend that “really” fetches your target customers like a magnet. After all, mobile phones are not limited to voice calls anymore. People browse through their phones endlessly throughout the day to find interesting things.

Did you know that mobile users spend 90% of their time on social media and shopping apps and only 10% on browsing the internet?

Moreover, convincing them of the services you offer has become more competitive than ever. If you want to stand out from the crowd, getting a mobile app developed for your business will reap countless benefits and help take your financial goals to another level. Mobile apps are not extravagantly expensive and fetch greater returns on investment if designed by experienced app developers Sydney (or your local area).

10 Surprising Ways a Mobile App Will Push Your Business Goals in No Time

If you want to take your e-business game an inch higher, read to know why you should get a mobile app. However, you must make sure you get a highly functional and responsive app that is engaging, bugs-free, and storage light.

1. Reduced Advertising Costs

When you’re putting out some great discounts and offers, you need to pay equal attention to the advertising and marketing across the social media platforms you are active on. Building a mobile app can help save those costs by notifying your customers through notifications, pop-ups, etc.

2. More Customized

Based on certain analytics, you can offer a more personalized experience to your target audience through your app. A great mobile app can completely customize the products and services displayed as per the user’s browsing history, preferences, location, behavior, etc.

3. Instant Availability

Although websites are equally important to establish your online presence, mobile apps make it easier for users to instantly access the content without typing in URLs or navigating through various pages.

4. Better Brand Recognition

If your mobile app is fast, has an interesting design, compelling products & services, and offers user interactive functions, it can raise your brand awareness and popularity quickly.

5. Faster Navigation

Usually, mobile apps are faster than websites even if both of them are designed perfectly well. This gets many potential customers to switch to apps rather than websites for purchasing the product they are looking for.

6. Better Communication

If you integrate the in-app messaging and direct calling feature, you can have better engagement with your customers as they’ll find it quicker and more convenient to connect with you. Your mobile app can encourage your customers to communicate with you to share their suggestions, feedback, reviews, complaints, and clear their doubts.

7. More Conversions

An average user spends about 3.5 hours per month shopping on the app whereas web users only spend about 25 minutes per month. These benefits of owning a mobile app for your business collectively convert your visitors into customers and boost your sales. Hence, you can increase audience retention by offering them many advantages at once through your mobile app.

 8. Fetches Emails

A mobile app, through its user-friendly design, helps you get users’ email for email marketing (of course if they allow it). This helps build meaningful relationships with your audience by sending them customized messages and encouraging them to visit your app via a call-to-action button.

9. More Chances of Sharing

Various studies prove that products and services were shared more via mobile apps than websites. If you offer valuable services to your customers, chances are high that they’ll spread the word about your app amongst their friends and family.

10. No Competition

Once your mobile app is launched on the user’s phone, only your products and services are showcased. This reduces all the competition because unlike Amazon and other shopping portals, they cannot find any other brand or seller offering the same things.

The Key Takeaway

An engaging mobile app will not only add more value to your business but will also get your customers to browse through your products or services regularly and make quicker decisions.

If you want to stay ahead of your established competitors, this is a quick and effective way to beat them in a few months. Contact us today to get the right roadmap for your high-performance mobile app.

Haris V.

Haris V.

Haris is the Senior Tech Editor for Twollow and a noted duck fat enthusiast. He lives in Portland, Oregon with a slightly hostile cat.

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