Starting an engaging internal comms podcast is an effective way to leverage your team. Podcasting brings your employees together and ensures more interactive collaborations while enabling training and development plans.
To get started, invest in quality podcast editing software. This will enable you to create polished, professional-sounding episodes without spending hours editing audio files. Find an excellent enterprise podcasting solution with features streamlined to improve your team. The benefits of internal comms pro podcast ideas are many.
Ready to learn more? Check out how to take advantage of enterprise podcasting to leverage your team.
What makes a good enterprise podcast?
Contents
Let’s quickly discuss the fundamentals you must know before learning how to start a business podcast for your team. Otherwise, your podcast content strategy might not yield desired results.
- Quality: Promoting a poorly recorded podcast or one with zero value wastes time. Employees listening to podcasts will only work when they derive value for their time. That is why we always encourage podcasters to think of their target audience or team members when curating the podcast content. On your website’s preference page, one good idea is to ask your customers to choose one from a list of topics for the next podcast. One example of a preference center examples can be asking customers to choose their topic of interest.
- Consistency: Even after mastering the art of delivering engaging podcasts, a lack of consistency can damage the little authority you have built. In addition, consistency and persistence are required for small businesses joining the podcasting train. You must patiently follow established working techniques and keep tweaking the process until it works.
That being said, let’s get into the benefits of enterprise podcasting on team management.
How can enterprise podcasting leverage your team?
Engaging interactions
An internal comms pro podcast is a great way to encourage interactions between your employees. Work stress can sometimes isolate the different departments since everyone is busy or too occupied to notice what is happening.
Information and team updates are passed through emails, and only a section of your employees even interact on zoom calls.
Don’t get it wrong! There is nothing bad with that, but if you must bring out the best in your workers – an enterprise podcasting solution might be what you need. Connect your employees from different offices or fields through engaging podcasts at work ideas. The human voice builds a more personalized relationship, and you can leverage that.
Bridging the management-employee gap
Similar to building more engaging interactions between your employees, closing the usual gap between management and the staff is also important. See it as a way of getting information faster to your workers. We can even define it as providing a voice to your workers.
For instance, a weekly Monday podcast from the CEO summarizing the activities of the previous work week sounds great. You get to point out observations across the teams and applaud exceptional achievements from employees.
Let your workers feel heard and observe their motivation to do more.
Employee onboarding
Engaging internal comms podcast series on your organization’s values and culture can quickly bring new employees on board. It is an effective method to educate the new hire on the company’s values. Besides, make the podcast episodes evergreen, so you don’t have to repeat them every time there is a new hire.
The episode should cover the organization’s objectives, branding, possible career paths, and the expected responsibilities of the new employee. In addition, let the content strategy podcast sound like an actual conversation, not someone reading a script.
Positive work environment
Getting the best out of your team members or employees requires a bit of flexibility in podcasting ideas. That is why the greatest podcast content strategy usually focuses on more than just work topics.
Your employees have a life outside of work, and shedding some light on personal lifestyle issues can be a way to lighten up their mood and garner their interest. You can even organize engaging podcasts at work series on sports or hobbies like singing, dancing, etc. It ensures a positive work environment where everyone is happy, united and refreshed.
Training and development
Another way to utilize enterprise podcasting to leverage your team is through training and development episodes. The conversational style of podcasts allows for more interactive and engaging explanation methods.
You can use real-life illustrations to define a concept for your team members. Training podcast ideas are great. They offer convenience since employees or team members can listen wherever. It supports multitasking, which explains why many enterprises are shifting to internal comms pro podcasts solutions.
Remote networking
With increasing remote networking trends, organizations must seek engaging communication means like podcasting to connect. The reality is that remote workers sometimes feel isolated from major company decision processes or information.
Some team members might even be in countries with entirely different time zones, making it difficult to communicate in real-time. However, hosting engaging internal comms podcasts changes the narrative.
Employees listening to podcasts at work feel like the speaker is having an actual conversation with them. It is unique and dispels the idea of isolation or separation from the main team. Workers on the field can also use engaging podcasts to relate with the rest of the team.
Learning management systems
Podcasts at work series can be another way to optimize the performance of your learning management systems (LMS). Rather complex concepts can be illustrated more explanatory using engaging podcasts. Attach audio recordings or convert the learning episode into a podcasting format.
Furthermore, podcast hosting platforms offer analytics that help measure the effectiveness of your training episodes. Questions like how many people viewed the podcast episodes or active engagements per section of your internal audio content can be answered using podcasts. You monitor team members’ performance and better predict what could be done better.
Conclusion
Team members or employees listening to podcasts at work is beyond having another means of communication. Podcasting has many benefits, which we explained in this article.
When someone next asks how to take advantage of enterprise podcasting to leverage your team, tell them what you’ve learned from this guide. It’s about building strong management-employees ties and promoting a happy work environment. There is no limit to how you can utilize engaging internal comms podcast ideas to improve your team.
