Twollow
  • Tech
    Managed IT Services

    Managed IT Services vs. Outsourcing: Here’s What You Need to Know

    Digital Marketing Trends

    How To Scale Your IT Team On A Budget

    Benefits Of Cloud Print Management In The New Era Of Work

    4 Benefits Of Cloud Print Management In The New Era Of Work

    Hybrid Events

    7 Top Practises for Hybrid Events

    VPS server

    Why You Might Want to Host Your Site on a VPS or VDS?

    Close up of a restaurant manager talking to the waiter

    Advantages of Using Technology in the Restaurant Industry?

    html

    How to choose the best HTML editor?

    Types of Artificial Intelligence

    Types of Artificial Intelligence

    Huawei Watch GT2 Pro

    Huawei Watch GT2 Pro

  • Apps
    spotify fraud

    Shopify Fraud Prevention Tips Every E-Commerce Business Owner Should Know

    Nintendo 3DS emulator

    11 Best Nintendo 3DS emulator for PC, Windows & Android

    play and win online

    6 Best User-friendly APPs to Play Online Lottery

    Design Canva Templates

    How to Design Canva Templates

    link building service

    Hack someone’s Instagram Password with Easy Tricks

    Buying Instagram Followers

    The Pros and Cons of Buying Instagram Followers

    mobile app business plan

    How to Create a Perfect Mobile App Business Plan?

    app development

    Why Should You Consider React Native App Development?

    Instagram app

     What is Instagram Monitoring 

  • How To
    solar panels

    Common Solar Panel Concerns and How to Deal With Them

    imei number

    How to Check IMEI Number?

    bong

    How do you manufacture a bong?

    Central heating

    DIY Guide: How To Install A Designer Radiator

    website

    Things That Might Be Wrong With Your Website And How To Fix Them

    design a business logo

    How to Design a Successful Business Logo

    How Live Streaming works

    How Live Streaming works – Everything You Need to Know

    live stream

    How to Live Stream on Twitch

    How Can Workout Make Life Easier

    How Can Workout Make Life Easier?

  • Business
    • All
    • Finance
    Become a Successful Entrepreneur

    The Top 6 Things to Do Today to Become a Successful Entrepreneur

    Buy Cryptocurrency

    What Is Dash Cryptocurrency And Its Use Cases In Today’s Economy

    Boost Traffic to Your Store

    Boost Traffic to Your Store: 5 Tips

    When to Refinance Your Student Loans

    When to Refinance Your Student Loans

    Influencing Modern Business

    4 Factors Influencing Modern Business Partnerships

    Credit Counseling Myths

    What are the different types of Credit Card you can avail in 2022?

    Business Management

    5 Ways To Help Boost Your Business Management Career

    What You Should Do During a Bitcoin Bear Market

    What You Should Do During a Bitcoin Bear Market

    Cryptocurrency market

    What Is Crypto Exchange And How Does It Work?

  • Marketing
    social media pictures

    5 Tips for Improving Your Social Media Pictures

    Best Youtube Advertising Strategies For Small Businesses

    7 Best Youtube Advertising Strategies For Small Businesses

    Social Media Marketing Tips For Beginners

    4 Social Media Marketing Tips For Beginners

    affiliate marketing

    Affiliate Marketing for Beginners: 5 Tricks to Make It Easier

    b2b marketing strategy

    What Are the Best B2B Marketing Strategies to Use?

    Content Enough to Grow Your Online Traffic

    Is Writing Amazing Content Enough to Grow Your Online Traffic?

    why video marketing is essential for your business

    Reasons why video marketing is essential for your business

    content marketing strategy

    How to create a comprehensive local content marketing strategy for your Hobart-based business?

    Why Is Digital Marketing So Important for Your Small Business?

  • General
    Breakthrough Junior Challenge

    An Overview of the Breakthrough Junior Challenge

    Nursing Jobs

    Five Nursing Jobs That You Need to Know About

    Plumbing Emergency

    Four Ways to Tell if It’s a Plumbing Emergency

    Need Of A Website For Your Dental Practice

    Need Of A Website For Your Dental Practice

    Merchant Account

    How Does A Merchant Account Assist CBD Businesses?

    https://www.gettyimages.com/detail/photo/spa-cosmetic-products-beauty-concept-royalty-free-image/1299954303

    How to Make the Most Out of Your Spa Day?

    trading

    Is Commodity Trading Good For Beginners

    spain

    How to choose the property of your dreams in Spain

    istanbul

    Apartments for wealthy foreigners in Istanbul

  • Reviews
    Development of Cryptocurrency

    A Crypto.com Overview

    Ophthalmology eyesight examination

    Red Light Therapy Devices for Eyes: Where to Buy

    text to speech

    Best Text to Speech Converters Reviewed

    air purifier

    Where Can You Find the Best Air Cleaner Pro Reviews?

    How to Choose a Cheap Hosting

    Liquid Web Reviews: A Look At A Reliable Hosting Company

    Ionic Training

    Get Ionic Training and Improve Your Career Options

    Learning Experience

    Salesforce DX myTrailhead to Customize the Learning Experience

    Best Web Hosting Services

    10 Best Web Hosting Services 2018

    Honey Chrome Extension Review

    Honey Chrome Extension Review – Is It Scam Or Real?

  • Featured
No Result
View All Result
  • Tech
    Managed IT Services

    Managed IT Services vs. Outsourcing: Here’s What You Need to Know

    Digital Marketing Trends

    How To Scale Your IT Team On A Budget

    Benefits Of Cloud Print Management In The New Era Of Work

    4 Benefits Of Cloud Print Management In The New Era Of Work

    Hybrid Events

    7 Top Practises for Hybrid Events

    VPS server

    Why You Might Want to Host Your Site on a VPS or VDS?

    Close up of a restaurant manager talking to the waiter

    Advantages of Using Technology in the Restaurant Industry?

    html

    How to choose the best HTML editor?

    Types of Artificial Intelligence

    Types of Artificial Intelligence

    Huawei Watch GT2 Pro

    Huawei Watch GT2 Pro

  • Apps
    spotify fraud

    Shopify Fraud Prevention Tips Every E-Commerce Business Owner Should Know

    Nintendo 3DS emulator

    11 Best Nintendo 3DS emulator for PC, Windows & Android

    play and win online

    6 Best User-friendly APPs to Play Online Lottery

    Design Canva Templates

    How to Design Canva Templates

    link building service

    Hack someone’s Instagram Password with Easy Tricks

    Buying Instagram Followers

    The Pros and Cons of Buying Instagram Followers

    mobile app business plan

    How to Create a Perfect Mobile App Business Plan?

    app development

    Why Should You Consider React Native App Development?

    Instagram app

     What is Instagram Monitoring 

  • How To
    solar panels

    Common Solar Panel Concerns and How to Deal With Them

    imei number

    How to Check IMEI Number?

    bong

    How do you manufacture a bong?

    Central heating

    DIY Guide: How To Install A Designer Radiator

    website

    Things That Might Be Wrong With Your Website And How To Fix Them

    design a business logo

    How to Design a Successful Business Logo

    How Live Streaming works

    How Live Streaming works – Everything You Need to Know

    live stream

    How to Live Stream on Twitch

    How Can Workout Make Life Easier

    How Can Workout Make Life Easier?

  • Business
    • All
    • Finance
    Become a Successful Entrepreneur

    The Top 6 Things to Do Today to Become a Successful Entrepreneur

    Buy Cryptocurrency

    What Is Dash Cryptocurrency And Its Use Cases In Today’s Economy

    Boost Traffic to Your Store

    Boost Traffic to Your Store: 5 Tips

    When to Refinance Your Student Loans

    When to Refinance Your Student Loans

    Influencing Modern Business

    4 Factors Influencing Modern Business Partnerships

    Credit Counseling Myths

    What are the different types of Credit Card you can avail in 2022?

    Business Management

    5 Ways To Help Boost Your Business Management Career

    What You Should Do During a Bitcoin Bear Market

    What You Should Do During a Bitcoin Bear Market

    Cryptocurrency market

    What Is Crypto Exchange And How Does It Work?

  • Marketing
    social media pictures

    5 Tips for Improving Your Social Media Pictures

    Best Youtube Advertising Strategies For Small Businesses

    7 Best Youtube Advertising Strategies For Small Businesses

    Social Media Marketing Tips For Beginners

    4 Social Media Marketing Tips For Beginners

    affiliate marketing

    Affiliate Marketing for Beginners: 5 Tricks to Make It Easier

    b2b marketing strategy

    What Are the Best B2B Marketing Strategies to Use?

    Content Enough to Grow Your Online Traffic

    Is Writing Amazing Content Enough to Grow Your Online Traffic?

    why video marketing is essential for your business

    Reasons why video marketing is essential for your business

    content marketing strategy

    How to create a comprehensive local content marketing strategy for your Hobart-based business?

    Why Is Digital Marketing So Important for Your Small Business?

  • General
    Breakthrough Junior Challenge

    An Overview of the Breakthrough Junior Challenge

    Nursing Jobs

    Five Nursing Jobs That You Need to Know About

    Plumbing Emergency

    Four Ways to Tell if It’s a Plumbing Emergency

    Need Of A Website For Your Dental Practice

    Need Of A Website For Your Dental Practice

    Merchant Account

    How Does A Merchant Account Assist CBD Businesses?

    https://www.gettyimages.com/detail/photo/spa-cosmetic-products-beauty-concept-royalty-free-image/1299954303

    How to Make the Most Out of Your Spa Day?

    trading

    Is Commodity Trading Good For Beginners

    spain

    How to choose the property of your dreams in Spain

    istanbul

    Apartments for wealthy foreigners in Istanbul

  • Reviews
    Development of Cryptocurrency

    A Crypto.com Overview

    Ophthalmology eyesight examination

    Red Light Therapy Devices for Eyes: Where to Buy

    text to speech

    Best Text to Speech Converters Reviewed

    air purifier

    Where Can You Find the Best Air Cleaner Pro Reviews?

    How to Choose a Cheap Hosting

    Liquid Web Reviews: A Look At A Reliable Hosting Company

    Ionic Training

    Get Ionic Training and Improve Your Career Options

    Learning Experience

    Salesforce DX myTrailhead to Customize the Learning Experience

    Best Web Hosting Services

    10 Best Web Hosting Services 2018

    Honey Chrome Extension Review

    Honey Chrome Extension Review – Is It Scam Or Real?

  • Featured
No Result
View All Result
Twollow
No Result
View All Result

The Ultimate Guide On How To Improve SEO For Educational Institutions

by Tom Fogden
July 19, 2021
0
Strong SEO Program
Share on FacebookShare on Twitter

We have left those days behind us where students ask their seniors or guardians about top colleges and universities for higher education. They simply enter or dictate their query on the search bar of the search engine and browse for top educational institutions. Most of the students end up selecting colleges or universities that appear in the top ranks of the search engine results.

The top educational institutes must focus on improving their SEO for their web pages. An SEO expert will suggest the same and work towards improving your institute’s web page rankings in search engine results.

Importance Of SEO For Institutional Websites

Google has emerged as the ultimate source for every query of a student regarding the best educational institutions today. Hence, it is essential for any university or college to secure top ranks in search results so that the maximum number of students visit their web pages. This is where SEO comes in handy for these institutes. It helps the institutes maintain a regularly updated web page and attracts a maximum number of potential students.

We will take a brief insight into the various factors which can improve SEO for educational institutions.

Conducting An SEO Website Audit

To identify the weakest areas of their web pages, the institutions need to opt for SEO Audit Services. This aids them in identifying their weaknesses that need a change. Conducting an SEO audit for educational institutions makes the web page easily accessible for search engine bots. This also increases the organic traffic entering the website. An SEO expert in Gold Coast will help you conduct this audit and increase the online ranking of your institutional website.

To rank higher in browse results, they need to perform the following tactics:

  • On-page Audit
  • Off-page Audit
  • Technical Audit
  • Content Audit
  • Architecture
  • Code review

Unique Long-Form Content

Blog posts and long-form content are a great way of informing students regarding the various facilities of your institute. Student testimonials or professor reviews are a great way of idealizing your content. Besides being descriptive, your content should also be unique so that it can be easily differentiated from other potential college websites. Your website content should be engaging and adaptive so that it attracts the maximum number of students. Being highly shareable, it creates natural links across various social media platforms. 

Google always prefers quality over quantity. It promotes sites with a good website user interface and unique content. This has proved to attract the maximum audience to the web page. Unique content not only attracts more students to your website but also retains them in the future. Hence it is essential to have good and regularly updated content for your institutional website.

Building Relevant URLs And Links

If your web page URL is built with irrelevant letters and numbers, the search engines do not understand them well. As a result, your web page fails to rank high in search results. It is highly effective if your URL contains relevant keywords related to the users’ search.

Requesting inbound links from other university and college portals is also an effective measure. In the same manner, you can also create outbound links that link your portal to other higher authority educational institutions. This helps you improve your search verticals.

Mobile-Friendly Webpage

In the future, Google will be using the mobile version of a web page as its default version, and the rankings of the websites will be decided accordingly. Mobile phones have been proven as the best and most popular source of browsing info on the internet. Hence, by making your portal mobile-friendly, an increasing number of people will be accessing your website. Any renowned expert will work on improving the mobile friendliness of your website, which ensures lower bounce rates.

Conclusion

As we have discussed, SEO is a critical factor for your educational institution’s website. More importantly, you should work on how to improve your SEO tactics. Any interactive, mobile-friendly, and optimized website will ensure that the maximum number of students are attracted to your institute portal.

Tom Fogden

Tom Fogden

Tom Fogden is a writer for Twollow with a range of experience in the world of tech publishing. Tom covers everything from cybersecurity, to social media and website builders when he's not reviewing the latest phones, gadgets, or occasionally even technology books.

Related Posts

social media pictures
Marketing

5 Tips for Improving Your Social Media Pictures

When it comes to growing your social media platform, you need to understand the importance of high-quality images. You only...

by Tom Fogden
May 25, 2022
Best Youtube Advertising Strategies For Small Businesses
Marketing

7 Best Youtube Advertising Strategies For Small Businesses

Given that YouTube is the world's second-largest search engine (only falling behind Google), it is a tremendous opportunity for marketers...

by John Morris
May 20, 2022
Social Media Marketing Tips For Beginners
Marketing

4 Social Media Marketing Tips For Beginners

Because social media platforms attract many users, organizations utilize them to reach a wider audience. Moreover, these channels give entrepreneurs...

by Tom Fogden
May 19, 2022
affiliate marketing
Marketing

Affiliate Marketing for Beginners: 5 Tricks to Make It Easier

Making your first affiliate sale can seem daunting. But with the right tricks up your sleeve, it can be a...

by John Morris
May 12, 2022

Recommended.

User On Boarding

Essential Steps To Improve Your User On Boarding Experience

August 28, 2020 - Updated on August 4, 2021
Methods of Shaping Aluminum

4 Methods of Shaping Aluminum: What Are Their Pros and Cons?

June 3, 2021
upcoming samsung mobiles in 2020

Upcoming Samsung Mobile Phones in 2020

May 11, 2020 - Updated on July 28, 2021
Appear More Successful

What You Need to Do to Appear More Successful

February 12, 2019 - Updated on July 15, 2021
Financial Health

10 New Year’s Resolutions For Your Financial Health

January 19, 2021 - Updated on August 23, 2021
Develop A Unique Brand

Want To Develop A Unique Brand? These Are The Steps To To Be Followed

January 12, 2020 - Updated on January 11, 2022

Twollow is one of the leading tech and business blogs, that is dedicated towards updated Technology & Business news, reviews, Apps, how-to, smart tricks, and tweaks.

Follow Us

Categories

  • Apps
  • Business
  • Education
  • Featured
  • Finance
  • General
  • How To
  • Marketing
  • Reviews
  • Security
  • Tech
  • Uncategorized

Top Posts & Pages

  • 100+ Free Premium Minecraft Accounts & Passwords (Tested 2022)
    100+ Free Premium Minecraft Accounts & Passwords (Tested 2022)
  • How to Get Free Virtual Phone Number for WhatsApp Installation
    How to Get Free Virtual Phone Number for WhatsApp Installation
  • How Much Weight is Allowed in a 20 ft and 40 ft Container?
    How Much Weight is Allowed in a 20 ft and 40 ft Container?
  • 4 Ways to Reveal A Caller with A Private Number
    4 Ways to Reveal A Caller with A Private Number

Recent Posts

social media pictures

5 Tips for Improving Your Social Media Pictures

May 25, 2022
Managed IT Services

Managed IT Services vs. Outsourcing: Here’s What You Need to Know

May 25, 2022
Breakthrough Junior Challenge

An Overview of the Breakthrough Junior Challenge

May 25, 2022
  • About Us
  • Contact Us
  • Terms of Use
  • Privacy Policy
  • Disclaimer
  • Cookie Privacy Policy

No Result
View All Result
  • Home
  • Security