ost people spend much of their time when writing blogs on the layout of the blog, content, theme, plugins, reader personas, and other features at large. But then, for everything to look thoroughly appealing, you must add an appropriate font to your blog. To many people, it’s no big deal in making the selection of the font over the other. Usage of the proper font in a particular blog can make a big difference in how the blog will be received. Herein you will learn some essential tips that will help you make the right font selection for your blog;
How to Choose the Right Font?
Before embarking on this topic, getting a full understanding of what is a typeface is pretty essential at large. You will find most people scrolling down through different existing fonts in WordPress or Microsoft Word, but then we lack understanding of these fonts beyond this.
What is a typeface?
A typeface is a series or family of fonts that are sharing a set of simple and common characteristics like, for instance, size, weight, and shape. But then if you try to get much into the meanings different typefaces hold, this is when you will realize that picking the right font for any particular blog, you right is nothing simple.
Serif and Sans Serif
Existing writing fonts fall into two major categories; these are Serif and San-Serif group. What are these? The serif fonts are those with little decorative strokes that are usually attached to their letter ends. They tend to look a bit more traditional and serious as such. On the other hand, we have the San serif; the word Sans serif means lacking or preferably without a serif. So, the sans serifs are fonts that lack decorative strokes at the end of written letters. For this reason, they are said to be of more modern style and also streamlined.
Apart from these two categories, there are other basic types; they are the hand-writing style and script fonts and also the display or decorative fonts that are usually not such practical at large. Gaining an understanding of these categories helps blog writers make the right font selection of their blogs.
To make the right selection, follow these tips;
Aim for consistency
Many people have a belief that a blog should have a single typeface throughout, but this is not true. Multiple fonts can be used, but you need to ensure they remain consistent throughout the blog with each other. For instance, if you are writing a campaign blog, you can consider turning most of your campaign materials with a specific popular typeface like the Gotham. However, you should also choose other secondary fonts like the Snell Roundhand for other blog parts to make it catchy. You need to download script fonts that will make your work appealing all through.
This might sound like an obvious tip to many, but you will how designers in the era we are have failed when they avoid considering this factor when making a selection of the right font. Designers have the habit of choosing something trendy and unique, but they fail to consider readability levels on different browsers and screens. For this factor, you should think about the width of used characters, descended and ascender length, shape, height, and also contrast at large.
Consider your audience
You should never have a point of selfish decision when selecting the right font for your blog since the font you choose has nothing to do with you but to add something on your blog at the receiving end. To have it better, you should first put your audience as a priority; consider their desires, preferences, and needs. You need to ask yourself what you think can be appealing to your audience, you need to know the age bracket of your audience, whether they are serious with what you provide them, and many other things. Once all these are figured out, you will be at the best part of making the right font selection that will make your blog look appealing.
Respect your brand
You now need to come back to the brand you have after considering your audience and all their desires. You need a typeface that does just to the brand you have. You should also respect your brand’s integrity, even if keeping the audience satisfied stands as an essential factor. Get started today and make your blog the best of the best for your audience.