Your business card is, in many ways, the frontman for your organization regardless of the industry you are in. It has helped your business to become more established in your local community and through your business’s online presence. Still, it’s time to update and make improvements to the style and content that your card presents. So, here are six modern and professional ideas to give your business card an incredible makeover.
Check out Space print for more business card design ideas.
One. Be More Contactable
List as many details as you can practically and professionally respond to. Have a smartphone for work? The listing should look something like this:
- YOUR NAME
- Text/Mobile: (XXX)XXX-XXXX
If you check your email multiple times daily, add it to your business card also, If your office has a landmark nearby, mention it in parentheses just below your street address.
Two. Go Digital
Having a virtual business card is essential every day. The importance of having an attractive online presence is paramount to the success you enjoy! But access to your card is one thing while being able to represent that business online is another entirely.
If your business has any social accounts, then add a small icon for each social account that your business is featured. The most common include:
Three. Flip it Over
See all that blank space? Use it. Use any or all of that beautiful blank space. You can put a map of your location or just your logo. You could even tell a cheesy one-line joke to make them smile. Something to keep in mind though is that you don’t want people to question which side is the front. Don’t make the back too busy with content. Just keep it simpler than the reverse side. A “less is more” situation.
Four. Background Noise
Having a background image, pattern or color shows more of your company’s character and culture. A bakery would find that having one of their best, most beautiful cakes as their background will gain them more “wow”‘s as they hand them out. Similarly, if your business is creative, then having a space print as your background can add a hint of mystery to intrigue those it’s handed to.
Five. Color, Font, and Content
Taking the time to coordinate your text’s fonts to accompany your color scheme to represent the content it displays is a way of branding your business. This is important for your professional reputation, online and off. Use two different fonts for your main info and supporting content. Be sure both are legible and are appropriately professional for your industry,
Six. Special Offers
Integrating incentives for potential clients and customers do much for the likelihood of those connections being mindful of that card. That keeps them equally mindful, to some degree of your business. The better your offer the higher that likelihood increases.
Remember to utilize the full space of your card in proportion and relevance to its content and the company it represents. Embrace the digital world with logos for social accounts. Be memorable and easily contacted. Finally, update regularly but not too often or with too much change.